Digital Marketing Specialist

TOMI
NURMI

Performance · Brand · Strategy

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0 Years exp.
0 Campaigns
0 Conversions
0 Clients
Tomi Nurmi

Turning data into
results.

Digital marketing specialist with 3.5+ years of experience driving measurable results for brands across paid media, organic social and online video. I bridge the gap between creative ideas and hard numbers, building campaigns that look good and perform better.

  • Performance marketing across Google, Meta, and LinkedIn
  • Data-driven decision-making with GA4, GTM, and Looker Studio
  • Full-funnel strategy from awareness through to conversion
  • Brand positioning and content strategy for digital-first audiences

Career history.

TN Digital Jan 2026 — Present

Digital Marketing Freelancer

  • Helping clients increase their sales, get more leads and grow their online presence.
  • Building genuinely useful AI-powered marketing solutions that deliver real value.
  • Mastering bleeding-edge AI tools such as Claude Code, Claude Design, Google AI Studio and more.
Freelance AI Tools Paid Media Strategy
Rookie Communications Oy May 2023 — Dec 2025

Digital Marketing Specialist

  • Delivered measurable results for numerous clients across paid media, organic social and online video.
  • Sharpened expertise across multi-channel campaigns and performance optimisation.
  • Built numerous complex tracking setups and reporting solutions for e-commerce and B2B websites.
  • Leveraged AI & automation tools to boost productivity and unlock new efficiencies.
Paid Media Analytics Tracking AI & Automation
Rookie Communications Oy Nov 2022 — Apr 2023

Digital Marketing Intern

  • Hit the ground running with live client work from day one.
  • Mastered the tools of the trade through hands-on work (GA4, GTM, Google Ads, Meta Ads, Looker Studio and more).
  • Studied real cases by analysing data, reflecting on results and drawing conclusions.
  • After the 6-month internship was hired as a full-time Digital Marketing Specialist.
GA4 GTM Google Ads Meta Ads
DNA Kauppa Oy

Sales Negotiator

Aug 2010 – Feb 2011
DNA Kauppa Oy

Sales Team Manager

Mar 2011 – Jul 2018
Mauri Ahvalo Oy LKV

Real Estate Salesperson

Sep 2020 – Sep 2022

Tools of the trade.

Paid Media

  • Google Ads
  • Meta Ads
  • LinkedIn Ads

SEO & Content

  • Technical SEO
  • Content Strategy
  • Email Marketing

Analytics & Data

  • Google Analytics 4
  • Google Tag Manager
  • Looker Studio

Strategy & Brand

  • Brand Positioning
  • Marketing Automation
  • CRO

AI & Automation

  • Claude
  • n8n
  • Gemini

Other Tools

  • WordPress
  • Affinity
  • DaVinci Resolve

Credentials.

Education

  • Bachelor of Business Administration Karelia-ammattikorkeakoulu 2020

Certifications

  • Google Digital Marketing & E-commerce Professional Certificate Google 2022

Could I be a good fit for your company?

Open to new in-house opportunities, agency roles and freelance work. Reach out via any of the channels below.